That is one CHEAP price
My brother was in ALDI the other day and saw one for $69 which I thought was cheap too, but not compared to this. When I bought my first inverter, the going rate was $1/W the second one I bought at $0.5/W. They seem to be geting cheaper and cheaper.
Do you think I will need to do anymore than buy the inverter? [ie
modify wiring, second battery, deep cycle battery etc]
This depends.If you connect straight to battery, you won't need to worry about anything. Except flattening the battery of course
If you plug in to the cigarette lighter, you may need to upgrade the wiring to it and/or upgrade the fuse. If you the inverter is running at full power, you would need a 30A fuse.Assuming 350W is the INPUT power.
All electrical devices have two power ratings: an input rating (How much electricity it uses) and an output rating (how much "work" it does) The difference is a measure of the efficiency of the device. Unfortunately, the manufacturers are generally very poor at stating both, and even poorer at saying which they are using. It is a fairly safe bet that they use the one which makes the device look best.
To work out whether your car battery will do the job, you need to check the INPUT power of your flash system. It will be much lower than 150W as this is almost certainly the output power in this case, and delivered in a 1/1000 sec burst. The recharge will take longer and therefore spread that power over a greater period. (say 3 sec so maybe as little as 10W on the input side). Once you have that number, multiply it by 100 ( the number of flashes you say you will be using), and compare it to the rating of the battery. It is simpler to "suck it and see" i.e. try it in practice & see if you can still start the car when you have finished. I'd have a spare battery on hand, or a mate's car & a set of jumper leads in case you can't.